What & why

In order to imagine what will one day become mainstream behaviour, you need to understand what is already happening at the fringe of industry, society, environment, culture, innovation etc.

Greta Thunberg is a great example of a weak signal of change. As she gained traction at the fringe of Climate Activism some years back, it was one of many clear weak signals of what has now become a global movement.

Join our community to see this post.

It’s free if you need it to be, and you’ll be able to access all our cards, methods and activities.

Sign up now Already have an account? Sign in